Rising demand for agricultural commodities has outpaced the growth in crop yields over the past decade. The result has been a substantial growth in crop area required to meet global consumption. This has had a dramatic impact on crop prices and profitability with far reaching implications for fertilizer use. To address these structural changes in the agricultural and fertilizer markets, LMC International has joined forces with Integer. By employing our respective agriculture and fertilizer expertise, we have developed a new and robust methodology linking crop demand and production with fertilizer demand in all of the major countries. The result is a clear set of fertilizer demand forecasts to 2030 by crop and country.